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10 Mind Traps You Need To Know

10 Mind Traps You Need To Know

Cognitive biases are powerful mind traps that can cause fiendish problems for anyone in their life and career. Here’s my pick of 10 especially dangerous cognitive biases that you should be aware...
DO MARKET CONDITIONS REALLY MATTER?

DO MARKET CONDITIONS REALLY MATTER?

What happens when prices go up or down or if interest rates fluctuate? What about when we have a change of government? Or when a global pandemic occurs?  These are all ‘outer market’ events which we have zero control over so why do we tend to focus on them? Or even...
WHY SHARING MY IP IS SO REWARDING

WHY SHARING MY IP IS SO REWARDING

I get asked all the time, “Why do you share all your IP?” Answer – “When my competitors do better, both in Coaching & Sales, the benefits & currency to me are endless.” My Top 6 Reasons: 1. The consumer experience improves 2. Both...
ADRIAN BO’S TOP 10 REASONS FOR THIS ANOMALOUS PROPERTY BOOM

ADRIAN BO’S TOP 10 REASONS FOR THIS ANOMALOUS PROPERTY BOOM

1. More parents are acting as guarantor on loan applications for their children boosting lending ability 2. More parents paying for a 5-10% deposit and/or stamp duty which allows their kids to simply service the monthly mortgage. Given the current lowest interest...
LOSING LISTINGS

LOSING LISTINGS

If you are not losing listings, you are not appraising enough property. The most common call I receive during the day from my agent coaching clients is the frustration they feel from losing listings. I lose listings as well by the way. Each listing you lose is another...
WHAT TO DO ABOUT AGENT SLANDER

WHAT TO DO ABOUT AGENT SLANDER

What should you do about competing agents who bad mouth you? Nothing !! Don’t get in the gutter with them. Rise above it! However, here are my top 5 tips; 1. Ask the client prior to attending the listing who you are up against. 2. Do your research on the brand &...
10 POINT PRE-XMAS GROWTH PLAN

10 POINT PRE-XMAS GROWTH PLAN

1. Create a goal to have a minimum of 4 listings ready to launch for 2022 2. Your 2022 listing campaigns should start earlier than previous years, ie. early January given the forced interruptions this year, buyers and sellers are keen to trade 3. In the next 2 weeks...
USEFUL AGENT NARRATIVE REGARDING APRA TO ‘PROGRESSIVE SELLING’

USEFUL AGENT NARRATIVE REGARDING APRA TO ‘PROGRESSIVE SELLING’

The government regulator APRA are making a proactive effort to slow down the market, which is a sensible move to ensure we have a ‘soft landing’ after such rapid & dramatic price growth. The alternative would be the market ‘falling off a cliff’ like we have seen...
PROSPECTING DIALOGUE VS OBJECTIVE

PROSPECTING DIALOGUE VS OBJECTIVE

Before every prospecting call, be aware of what your objective is & visualise the outcome. Favour this approach over using a script or dialogue as they all sound the same. What is an example? Calling an email enquiry with a phone number. Objective; beautifully...